All Entries Tagged With: "Cincom research"
Opportunity for Advanced Analytics Exists for Electrical Equipment Manufacturers
The majority (86%) of electrical-equipment manufacturers rely on a combination of direct and indirect (distributors and dealers) sales channels. That’s 15% more than the composite benchmark. Yet, none of the survey participants rely on advanced analytics and lead escalation to ‘learn’ which channel partners can deliver the best sales performance by each type of lead. [...]
Stop Chasing the Internal Expert and Close More Sales
North American manufacturers of complex products are challenged in today’s markets. Customers want equipment and products especially designed to meet their individual needs, and they have more sources readily available to them than ever before. Furthermore, some of those sources—the offshore ones, in particular—can sometimes offer very attractive pricing.

